Cars 2 countdown: 93 days & a look at the promotional action Pixar is taking

©Disney/Pixar. All Rights Reserved.

New Cars 2 poster was released this week that featured Lightning Mcqueen in the lead, followed by debut character Finn Mcmissile, behind is the well-known and loved Mater, then last is another new character that will be introduced in this sequel named Holley Shiftwell. The background was taken from the original teaser poster and set at an offset angle. It seems that Finn Mcmissle and Holley Shiftwell are on Lightning & Mater’s side, but with this film centering around the action and thrill of secret agents you can never be too sure. This poster is for promotional purposes only.

Another major project Pixar has done in promotion of Cars 2 is the Agents On A Mission Tour that is presented by State Farm. Yesterday marked day #1 for the worldwide tour that will hit cities like:

  • Toronto
  • Phoenix
  • Philadelphia
  • New York
  • Boston
  • Washington, DC
  • Miami.

Original unofficial Cars 2 poster issued by Pixar ©Disney/Pixar. All Rights Reserved.

In this exciting tour fans will come face-to-face with their favorite characters in their life size forms as well as the actual cars they were modeled after. Other activities that fans will get to partake in is a video kiosk, e-photo opportunities, Cars-themed games, and of course plenty of giveaways to lucky fans. This is definitely an event that any fan young and old shouldn’t miss. I don’t think all of this commercialism that Pixar is putting out is tacky, I see it as a great way for fans to get excited about the release in a way they wouldn’t be able to before. With working on this film for a couple of years animators and other Pixar staff have grown close to the characters, they have a close connection. Now it’s our turn, by coming face-to-face with the characters!

Below are images of the life size cars (click image for full)

©Disney/Pixar. All Rights Reserved.

©Disney/Pixar. All Rights Reserved.

©Disney/Pixar. All Rights Reserved.


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